Thursday, 29 November 2012
Small Business At Home
You also have to consider the font you are going to use for your content, in addition to these two. Design and material are not the only elements you should think about when you create your custom business cards.
It would be difficult for your target audience to read your information, if it is too small. Your text should be not too small or too big for your print card. It is crucial for your business card printing pieces to have the right font and at the same time the appropriate size, when designing.
There are standards that you have to adhere to help you create a distinguished business card without appearing like you do not know what you are doing, hence. It would be hard for you to cram all that information, big letters just do not appear professional and with your limited space, on the other hand.
Your company name in contrast to all these elements should be from 12 to 15 point sizes. Your title can either be 1 point smaller than your address text size or similar to it, on the other hand. Then your name should be 8, that means that if your address is at 7 point. Your name should be 1 point bigger than these two elements. Be sure to have your address and phone numbers between 7 to 8 point sizes, when designing your text. And your names and title, there should be a balance in the sizes of your text in your address and contact information, first off.
The key is to keep your sizes consistent so that your content would not appear disorganized. It will only confuse your prospects and clients. I would not be surprised if your marketing tool looked disorderly and untidy, if you happen to use different sizes for all your elements. There is a reason for making these sizes standard ones.
The address has a maximum of 9 point. It should not be more than 11 point, in your name. Use 5 point if you put everything in capital letters. Your words should not be smaller than 6 point, in terms of how large or small should you go with your text.
It is much larger when sales agents produce their business cards, then again. Especially for their addresses, most professionals go for smaller sizes such as 6 to 7 point text. You should also consider the type of industry you are in.
Be sure to adjust your sizes 1 point higher so as not to make it difficult for your readers to see your text, when you use these fonts. But be wary also of fonts that print particularly smaller than the average size.
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